Up close with Josephine from Jore, Copenhagen

Working in real estate stirred something in her. She simply couldn’t connect to the pale hues and raw wood of Scandinavian design; she couldn’t see herself in this version of Nordic interiors. So, when she moved in with her boyfriend, she knew something far more colourful, far more playful would be in order for her own home. And thus the seed for Jore was planted.

When she and her design partner begin dreaming up a new piece – spending hours discussing colours, patterns and more – they collaborate with their amazing production team on the design. The Jore production team is incredibly skilled with deep knowledge of their craft, so they are able to take those dreams and make them a reality. Josephine does the themes and design process. Then, the production team takes it from there, ensuring that every detail is thoughtfully implemented. This collaboration works particularly well when it comes to Jore Copenhagen’s signature lamps. 

Josephine and the team carefully select each and every material for the purpose of the specific product. Jore Copenhagen is constantly improving their use of materials, often drawing inspiration from interior history to create something modern. Many materials are upcycled and all are long-lasting; Josephine and her partner want their pieces to bring joy and beauty to their clients’ homes for decades to come. Forget IKEA –Jore Copenhagenis the new standard of Scandinavian design!